
Content Is King: Developing Rich Media Content
Video is a powerful storytelling medium: Not only can it serve as a prime proving ground for your business’ promotional campaigns, influential ideas, and experimental content efforts, video’s emotionally resonant combination of sound, motion, and visuals can also help you drive deeper, more satisfying relationships between your brand and its audience. Videos are among the most versatile tactics content marketers can leverage. For starters, they can be cooked up, loaded up, cu